Cookie Policy on Placeadvisor
Effective Date: March 17, 2025
While browsing our Site, cookies, pixels, and other trackers (hereinafter, collectively referred to as "Cookies") are placed on your browser.
A Cookie is a small file, often encrypted, stored in your browser or device and identified by a name. It is placed when you visit a website or application. Each time you return to the site or application in question, the Cookie is retrieved from your browser or device. Thus, each time you visit the site or application, the browser is recognized.
The placement of these Cookies may allow us to access your browsing data and/or personal data concerning you.
This page helps you better understand how Cookies work and how to use current tools to configure them.
1. Technical and Functional Cookies
Technical and functional Cookies are necessary for the proper functioning of the Site and to provide you with our services. They are used throughout your browsing to facilitate it and to execute certain functions.
A technical Cookie can, for example, be used to remember your responses entered in a form or your preferences regarding the language or presentation of the Site, when such options are available. Without these Cookies, you will not be able to use the Site normally, and we advise against deleting them.
We use the following technical and functional Cookies:
| Cookie Name | Cookie Function | Retention Period |
|---|---|---|
| FPID | Unique identifier for the user. | 1 year |
| _BEAMER_USER_ID_vkwvxgmq51474 | User identifier for the Beamer service. | 10 months |
| ak_bmsc | Used for site security management. | 1 year |
| bm_sv | Used for site security management. | 1 year |
| cb_admin | Indicates if the user is an administrator. | 1 year |
| CrossConsent | Records consent preferences. | 1 year |
2. Advertising Cookies
Advertising Cookies may be created not only by our Site but also by other websites and applications displaying advertisements, ads, widgets, or other elements on the displayed page.
These Cookies may be used to personalize and measure the effectiveness of advertising or to conduct targeted advertising.
We use the following advertising Cookies:
| Cookie Name | Cookie Function | Retention Period |
|---|---|---|
| _fbp | Used by Facebook to provide a series of advertising products. | 3 months |
| _gcl_au | Used by Google AdSense to experiment with advertising effectiveness. | 3 months |
| _uetsid | Used by Bing Ads to store and track visits to websites. | 1 year |
| _uetvid | Used by Bing Ads to store and track visits to websites. | 1 year |
3. Content Personalization Cookies
Content personalization Cookies allow us to offer you the content most likely to match your interests based on your browsing profile. Your browsing profile is established based on the content you have already viewed.
We use the following content personalization Cookies:
| Cookie Name | Cookie Function | Retention Period |
|---|---|---|
| cb_mktg | Records the user's marketing campaign settings history. | 1 month |
4. Social Media Cookies
Social media Cookies allow you to share content from our Site on social networks and to make known, on these networks, your opinion or your consultation of our services by clicking on the "like" and "share" links.
These Cookies may also allow tracking of users' browsing on the Site.
We use the following social media Cookies:
| IR_25071 | Used by LinkedIn to track sessions. | Session |
| IR_gbd | Used by LinkedIn to identify users. | Session |
5. Analytical Cookies
These Cookies allow us to measure the number of visits, the number of pages viewed, and user activity. They may, if necessary, collect your IP address to determine the city from which you are connecting. Analytical Cookies allow us to generate traffic and browsing statistics for our Site to improve our performance.
The Cookies used also help identify navigation issues and, ultimately, resolve them.
We use the following analytical Cookies:
| Cookie Name | Cookie Function | Retention Period |
|---|---|---|
| _ga | Used by Google Analytics to distinguish users. | 1 year |
| _gid | Used by Google Analytics to distinguish users. | 1 year |
| _hjSessionUser_3357678 | Used by Hotjar to record user sessions. | 1 year |
| cf_clearance | Used by Cloudflare to manage access and security restrictions. | 1 year |
A. Cookies that can be placed without consent
Some Cookies do not require your consent, such as:
• Technical and functional Cookies that are necessary for the functioning of the Site; and
• Certain audience measurement Cookies or Cookies that allow testing different versions of the Site for editorial optimization purposes.
B. Acceptance or refusal of Cookies subject to your express consent
All other Cookies require your consent. These include advertising Cookies, social media Cookies, content personalization Cookies, and certain audience analysis Cookies.
You are free to choose whether to accept or refuse the use of these Cookies.
You can accept or refuse these Cookies during your first visit to the Site.
Your choices to accept or refuse Cookies will be retained for a period of six (6) months.
C. Configuring your browser
Most browsers accept Cookies by default. However, you can decide to block these Cookies or ask your browser to warn you when a site attempts to implement a Cookie on your device.
Please note, some features of the Site may no longer function.
It is also possible to configure your browser to accept or refuse certain Cookies.
The configuration of each browser is different. It is described in the help menu of your browser, which will allow you to know how to modify your preferences regarding Cookies.
Each browser offers different configuration options:
For Internet Explorer: go to the "Settings" menu, then "Internet Options". Click on "Privacy" then "Advanced Privacy Settings";
For Chrome: go to the "Settings" menu and click on "Privacy and Security". Click on "Permissions" and "Cookies and site data";
For Safari: go to the "Settings" app and then go to Safari. Click on the "Privacy and Security" tab. You can now choose to block all Cookies.
D. Advertising Identifiers
Personal data concerning you may be collected in connection with your advertising identifier.
Each mobile phone has its own advertising identifier that allows advertisers to deliver targeted advertising.
Android and Apple allow mobile users, in the settings, to control their privacy, making it impossible to link their advertising history to their future browsing.
On iOS: go to "Settings", then "Privacy", then "Advertising", then "Reset Advertising Identifier";
On Android: go to "Google Settings" (or "Settings" then "Google"), then "Ads".
You will likely receive the same amount of advertising, but it will be less relevant.
We reserve the right to update or modify this Cookie Policy at any time. This updated or modified Cookie Policy will take effect upon its publication on Placeadvisor.fr.
For more information about Cookies, you can visit the CNIL website at this address: http://www.cnil.fr/vos-droits/vos-traces/lescookies/